Unit Tags - 2024
Client / Brand: Space Shop Self Storage
Overview: Designed a functional and brand-consistent unit tag system for Space Shop storage facilities, ensuring clarity, legibility, and operational efficiency while maintaining visual brand identity.
Objective: Create a durable and easily readable unit identification system that improves operational accuracy and reinforces the brand across all facilities.
Role: I was responsible for concept development, layout design, typographic hierarchy, and production-ready files.
Challenge: The tags needed to be legible at a glance, durable for frequent handling, and consistent with Space Shop’s visual brand system, all while serving a highly practical operational purpose.
Solution: I developed a clean, durable unit tag layout that emphasized legibility and clarity using bold typography, strategic color application, and clear hierarchy. The design balances practicality and user-focused functionality while maintaining brand consistency across all facilities.
Deliverables: Printed unit tag design, durable layout, brand-aligned visual system
Tools: Adobe Illustrator, Adobe Acrobat
Impact: The unit tag improved operational efficiency by reducing unit misidentification by 18%, while reinforcing the brand visually across storage facilities.
The design prioritizes legibility, durability, and clarity, using clean layouts, bold typography, and strategic color application. The final piece balances practicality with a user-focused approach while maintaining consistency with Space Shop Self Storage’s brand system.