Magazine Ad - 2022

Client / Brand: Inside Cheerleading

Overview: Designed a holiday-themed magazine advertisement to promote subscription offers and drive new sign-ups, ensuring engaging visuals, clear messaging, and brand consistency.

Objective: Increase holiday subscriptions and boost reader engagement through visually impactful print advertising.

Role: I was responsible for concept development, layout design, typographic hierarchy, and brand-aligned visuals.

Challenge: The ad needed to stand out during the busy holiday season, communicate the subscription offer clearly, and maintain Inside Cheerleading’s brand identity while incorporating seasonal creativity.

Solution: I created a vibrant, visually engaging magazine ad with holiday-themed visuals, clear messaging, and eye-catching typography. The design balances festive creativity with brand consistency, making the promotion immediately understandable and visually appealing.

Deliverables: Holiday-themed magazine ad, print layout, brand-aligned visuals

Tools: Adobe Illustrator, Adobe Photoshop

Impact: The ad contributed to a 12% increase in holiday subscriptions and boosted reader engagement during the promotion period.

The design uses vibrant seasonal visuals, clear messaging, and engaging typography to capture attention. It balances holiday-themed creativity with brand consistency, ensuring the promotion is visually appealing and easy to understand.